News

Ever wonder what the designations stamped on your tire sidewall actually mean? We’d like to break it down for you. Let’s take for instance, “P195/60R15 87S”. This is a full service description of a tire. In this case, “87S” denotes a tire’s load capacity and speed rating. The higher the number, the greater the load capacity – an 87 load capacity means that tire can support 1,201 pounds. Speed ratings range from L (75 mph) through V (149 mph), and an S speed rating means the tire i...

So your vehicle’s been sitting for a while…you get in it, start the engine and pull out of the driveway when you notice a hard, rough (but very regular) vibration that only gets worse with speed. It doesn’t feel like it’s coming from the driveline or suspension – so what is it? It could be that the tires have developed flat spots. With the weight of the vehicle pressing down on the tires for long periods, a section of the rubber and belts can become softer (or harder) than the res...

We know that a lot of drivers are working pretty hard to make a dollar go farther and that the outlay for a full set of four tires – even inexpensive tires – can be considerable. That’s why we run across drivers pretty often who ask if it’s okay to just replace a pair of tires, then buy the other pair when they can afford them. The answer is…yes, but… You’ll really need to pay attention to the size of the set of tires that you’ve already got and go with that exact same size of tir...

1. For performance and handling, the trend has long been toward fatter tires with a bigger footprint. That’s starting to change, though. Skinnier tires mean lower rolling resistance and better fuel economy, as well as a smaller aerodynamic profile. While fatter tires do handle better, tire engineers are making up the difference by designing skinny tires with a stickier tread formulation for traction and cornering ability. 2. Static electricity used to be a real concern for vehicles; if you...

Even just a pound or two of underinflation in your tires can be a problem. Why, though? There are several reasons.  Fuel economy: If you ever rode a bicycle with a low tire, you know that it feels like you’re riding through wet cement due to the added rolling resistance. The same thing is happening with your car, and compromising your fuel economy. Over the course of 10,000 miles per year, that can add up to 150 gallons of gas or $500 out of your pocket! Handling: Low tire pressure me...

So you’re in need of a set of tires for your truck? No problem! The question is, though, what kind of tires are going to be best? First, you’ll need to think about what you use that truck for. Will you regularly be hauling heavy loads or pulling a trailer? Do you expect to keep it on the pavement for the most part, or will you occasionally go off-road? If you go off-road, will it be on soft dirt or will you be plowing through brush, mud, and rocks? And finally…what’s your budget? If y...

Your tires are a big investment, and while it’s easy to just take them for granted, you want them to last through their entire warranty phase (at least). Here are some tips on how to get the most life out of a set of tires: Tire rotations: No vehicle has 50/50 weight distribution from front to rear, and front tires see a different set of stresses from braking and cornering. Rotating your tires at a 5,000-mile interval ensures even wear and good drivability and handling. Proper inflation:...

Head into the showroom at any tire retailer and you will find a dizzying array of tire types, sizes, tread patterns and other variables that can have you turning right back around and heading the other way.  The good news is a step-by-step approach to choosing the right tires for your car, truck or SUV with a little knowledge can make the process much simpler and give you great results. The type of tire you need depends on what kind of vehicle you have, your driving style and the type of we...

With all the tires you encounter every day, it is easy to forget their humble beginning and just how far they have come since the early days of automotive development. Follow along as we recap the incredible evolution that has taken us from simple rubber rings to the products we see today. The tire had rather humble beginnings. In the late 1800's the invention of the automobile necessitated something for them to roll on. Until then, wheels were rolling around on hard wooden rims or metal ba...

The cornering and rolling forces on each of your tires are different.  If you have a front wheel drive car, the power and most of the force is transmitted to the front tires while the rear tires pretty much just follow along like fixed wagon wheels.  A rear-wheel drive car or truck sends power to the back while steering forces are handled by the front wheels.  All-wheel drive and 4wd have their unique power, steering and cornering characteristics as well.  The point is, your front left tire...